Bisimoto is selling this "new" oil called PurÖl Full Synthetic Oil. was wondering if anybody has heard of this or used this before..
they claim 4-7 hp gains with this oil...

http://pur-ol.com/purol-elite-series/

http://pur-ol.com/
http://pur-ol.com/purol-lubricants/

"Bisimoto is proud to welcome PurOl to our family of brands. We are a Premier Dealer for PurOl Lubricants Inc. PurOl Lubricants
PurOl Lubricants- Aerospace lubrication technology now available for Automotive enthusiasts. The most advanced oil line for automotive applications! It exceeds API performance requirements and has a special "Moly-Boost" not found in any other oil! "

 

I'm usually pretty skeptical when companies start claiming Hp gains with their products as the main selling feature.

Almost seems like the old days with snake oil salesmen. I have never heard of this product so I do not have any personal experience with it. However, if you are worried about wear.... switch to using oil that is not under the restrictions of an API rating. IMO that is emissions BS anyway. Switch to a good old Rotella with the old oil additives or a single stage SAE30 motor oil for those in the warmer climates.

To be honest I just run the usual 100% synthetic Valvoline/Mobil 1

 

@ $21 a quart I'd stick with the shelf brand synthetics. I'm not that hurting for marginal gains.

 

I think it's more hyped up then anything. Oil is oil. Anything Bisi endorses, his followers will buy, and he knows this. I guess the torco oil endorsement wasn't working for him?