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Honda Opens new Acura Design Studio in Torrance, California

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Old Jun 30, 2007 | 09:22 PM
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Default Honda Opens new Acura Design Studio in Torrance, California

The layout of the new Acura design studio promotes collaboration between the interior and exterior designers by combining their workspaces. With the development of the new design studio makes the future of Acura vehicle design to further be ingrained in North America. The Japanese company has officially opened its $15 million Acura Design Studio in Torrance, California is uniquely different from its parent company Honda's existing design facilities that are located in Torrance and Pasadena.

Acura has built its reputation as being the first Japanese luxury automaker that has been able to both design and manufacture vehicles in North America. Almost two-thirds of the all Acuras currently sold in the US are developed and manufactured exclusively in North America.

The new studio will feature cutting-edge design technology that includes computer-generated simulator which designers may employ to display full-size one to one ratio vehicle mockups. There is also a layout of parallel interior and exterior design areas to encourage teamwork among designers.

[more]...http://pretty-motorshow.blogsp....html
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